What is the biggest difference between a blog vs. a website?
The biggest difference between the two is that a website has a static site and a blog is a dynamic site. A static site means once the number of pages is created it never changes. A dynamic site is ever-growing. Each week new articles are published, which means, more pages can be found from a search engine.
You have a greater chance of being found on Google just by having a blog.
Why Do People Blog?
Having a blog vs. a website can allow you to build lots of organic traffic over time. When done correctly, each post can solve a problem for your audience. Most people go to Google because they want an answer to a question. A blog shares valuable information, insight, and advice way beyond what just a website would offer.
A blog demonstrates your expertise. A website only displays your expertise.
The 9 Benefits of Blogging
A few other advantages of a blog include:
- A blog is a better marketing tool. HubSpot did a study and found that blogs receive 55% more visitors and have 97% more inbound links
- People like blogs more. People don’t subscribe to websites, but they will subscribe to blogs. A blog not only has more personality behind it but by default, it has an ever-growing database of information for the user.
- A blog is a great list building tool. Companies with blogs generate 67% more leads per month. A blog can grow your email list whether you are working or not.
- It offers you the ability to pursue your passion. Blogging allows anyone anywhere to influence anyone anywhere. The topics are endless, and the world is just outside the publish button.
- Builds a platform for you. Whether you are a speaker, author, leader of an organization, or stay-at-home mom, blogging gives you the opportunity to build a platform that surrounds your expertise and passion.
- Refines your writing skills. Blogging allows you to learn on the go. With each published blog post, you get that much better. The more you write, the better you become.
- Stretches you beyond your comfort zone. You have to be willing to put yourself out there a bit. Blogging opens you up and exposes your thoughts, ideas, and opinions. Not everyone is going to agree with you, but that is okay, too.
- Solves problems for people. There is nothing like receiving a comment on how something you wrote solved a problem for someone. The only thing to top that is to receive a comment about how something you wrote two years ago helped somebody today. You talk about maximizing your influence!
- It makes a great place to test ideas. When you blog, you offer the opportunity to see if others feel the same way you do. Maybe your crazy idea is not so crazy after all!
- It makes you a better thought leader. Blogging can stretch your thinking in a way that no other medium can. It’s a great tool for processing your own thinking on topics, subjects, and problems.
Related Article: Blog vs. Website: What is a Blog & Why is it Different? (https://bloggingyourpassion.com/blog-vs-website/)