OVO stands for Opt-in, Value, Offer. Learn about Kajabi OVO Pipeline Templates.
OVO stands for Opt-in, Value, Offer.
- First, you will collect Opt-Ins through a Form on a Landing Page.
- Next, You will show them the Value your course has for them through sales pages, email marketing sequences, and more.
- Finally, once the value has been presented, you will make them an offer to purchase your product!